The Mapping is carried out from audiovisual projections on a wall or surface as a tool to inform users.
Pharmaceutical marketing strategies
With good pharmaceutical marketing strategies, you can create a community around unique products and experiences for your customers.
What is phygital?
Phygital seeks to bring together digital and physical world elements to provide a multichannel experience to the public. Learn more about it.
What is pharmaceutical marketing?
Pharmaceutical marketing helps companies in the sector to make their products visible with innovative 360 strategies. Get to know this service.
Importance of audiovisual content
How can we stand out in a sea of digital formats? The answer lies in focusing on differentiating factors that add value and knowledge.
Difference between omnichannel and multi-channel
Achieving smooth communication is vital for high customer satisfaction and a quality relationship. For this purpose, both approaches can be used. However, the difference in the functions of each one makes one strategy far outperform the other.
Difference between virtual and augmented reality
Leaving the traditional media to offer the possibility of amplifying content, taking the risk of moving from analog to digital, has become a challenge for different companies that aim to have a differentiating factor in the market.
‘Match Zone’ wins Bronze at the 2021 Fepi Awards
With this new format of medical controversy, igloolab participated in the contest that evaluated proposals from more than 30 countries around the world.
‘Seed Plan’: igloolab seeks new talents in technology
With the aim of training and supporting new talent in technology and development of Valle del Cauca; in igloolab, we will open our first call for the ‘Seed Plan’.
Human Experience: A trend that redefines our work
We must go back to basics: Awaken feelings and ideas, transmit messages from our role as managers of development in society, visualize ourselves as a partner of our internal and external audiences.