Digital innovation in the pharmaceutical industry has marked a milestone in the way this sector relates to its customers.
What are hybrid events?
A hybrid event allows events to take place in the physical location of choice while hosting a virtual audience from around the world. Learn why this is a growing trend.
Importance of virtual education
Virtual education has gained importance from the change in social dynamics. Learn how it is used in the pharmaceutical sector.
What is Mapping?
The Mapping is carried out from audiovisual projections on a wall or surface as a tool to inform users.
Pharmaceutical marketing strategies
With good pharmaceutical marketing strategies, you can create a community around unique products and experiences for your customers.
What is phygital?
Phygital seeks to bring together digital and physical world elements to provide a multichannel experience to the public. Learn more about it.
What is pharmaceutical marketing?
Pharmaceutical marketing helps companies in the sector to make their products visible with innovative 360 strategies. Get to know this service.
Importance of audiovisual content
How can we stand out in a sea of digital formats? The answer lies in focusing on differentiating factors that add value and knowledge.
Difference between omnichannel and multi-channel
Achieving smooth communication is vital for high customer satisfaction and a quality relationship. For this purpose, both approaches can be used. However, the difference in the functions of each one makes one strategy far outperform the other.
Difference between virtual and augmented reality
Leaving the traditional media to offer the possibility of amplifying content, taking the risk of moving from analog to digital, has become a challenge for different companies that aim to have a differentiating factor in the market.